by Austin Dressman, VP of Media Production

For the past three months, I have been scouring the internet for jobs in Houston, TX. My wife recently got a job with Teach for America – Houston Corps. We got married back in January and are both graduating in the next few weeks. Needless to say, it’s been an exciting time of our lives.

Well, he's creative, I'll give him that.

Well, he's creative, I'll give him that.


The idea of getting a job right out of college is daunting, but there are steps you can take to ensure it happens. As PR students, one of the most important things we can do is work multiple internships while still in school. The PR industry is cutthroat and seeking experienced young professionals in college graduates. There are a number of resources for students and recent graduates looking for internships and entry level work:

·         The UVU PRSSA Internship page

This regularly updated page is an amazing resource. This is a shameless plug, I know, but you’ll be amazed by the amount of opportunities listed.

·         The PRSSA website

 If you are a member and you’ve never visited, you are really missing out on all of the perks of your membership. Find job/internship openings, scholarships, and other opportunities

·         The local PRSA website

It’s always a great idea to check in to your local PRSA website for job postings. I just recently lined up an interview through the PRSA job page in Houston.

·         The company you’d like to work for

This may seem obvious but it’s something that can easily be forgotten. If you want to work for a certain company or industry, consistently visit their career portal.

The most important tool to employ is real communication. Network! Talk to fellow PR students, email your local PRSA president, set up a personal interview with someone working in a position or team you could see yourself working in. Your chances of finding a job solely based off random online job applications is much lower than if you are able to make some sort of connection with someone working in the field.

Good luck!



The great thing about PR is that you can do your job in virtually any industry out there.  Are you passionate about Fashion?  ...What about healthcare?  The list of fields in need of PR help is endless and constantly growing.

  • Real Estate
  • Travel & Tourism
  • Publishing
  • Entertainment
  • Sports
  • Non-Profit
  • Music
  • Public Affairs
  • Agriculture
  • Education
  • Food
  • Environment
  • And so on...

Whatever it is, you can make it fit into your Public Relations career, and now is the time to start working on it.

Quick tips on finding your niche...

Alison Kenney, an independent PR professional of 15+ years, offers this advice:

“PR pros with niche experience are viewed as experts because they′ve built up experience and made important connections in that field.  Emulate their knowledge by investing time in industry research: read relevant trade publications, subscribe to blogs and newsfeeds and look for classes that can help you get up to speed.”  

  • Get Connected!

    • Attend a monthly luncheon to network one-on-one with Utah Valley PRSA members.  Luncheon's are held on the third Wednesday of every month at noon.  Click the link above to learn about this month's luncheon and RSVP.

    • Get online and explore PR firms across the country and the niche industries they serve.

  • Intern, Intern, and intern! -  Get involved in as many internships as you can while you are a student.  Each company you work with and job you do will get you one step closer to finding your dream job.  There are countless internships that are reserved exclusively for PRSSA members. Upload your resume and start applying!

  • Get a minor in an area of interest - Talk to your professors , and academic advisors about what you are interested in.  They are here to help you build your pathway to a successful career.  Their insight and connections will be invaluable to your progress,  IF you actually take time to talk with them.

Students who invest education in an niche industry graduate with added expertise and knowledge that will be an enabler for them to get a job doing something they enjoy.